This research was conducted by Timo Tohmo at the University of Jyväskylä, Finland
This study attempted to find the economic value of a museum to its local population. The museum in questions was the Museum of Central Finland in the town of Jyväskylä. The research used the economic techniques of …
This research was conducted by José María Grisolía and Ken Willis at Newcastle University, UK
The paper describes a study that examined how people in northeast England made decisions about what theatre performances to attend. Word-of-mouth and reviews were the most significant factors determining whether or not people chose …