Keyword: theatre

Instilling creativity at work using theatrical improvisation

This research was conducted by Anna-Maija Nisula and Aino Kianto at Lappeenranta University of Technology, Finland

Summary

This paper sets out the impact of using theatrical improvisation techniques to develop creativity at a Finnish organisation of 6,000 employees undergoing a process of restructure and readjustment. The techniques were conveyed through …

How theatres try to maximise attendance and revenue

This research was conducted by Andrea Baldin and three others at Copenhagen Business School, Denmark and Ca’ Foscari University of Venice, Italy

Summary

This paper looked at five years of box office data from Denmark to suggest a set of strategies for theatre managers to maximise attendance and revenue. These twin …

Using a referendum to measure support for arts funding

This research was conducted by Katharina E Hofer at the University of St. Gallen, Switzerland

Summary

This paper delved into the results of a referendum to increase financial support for a local theatre in Switzerland. The research discovered that the income of citizens, the local proportion of older residents, and proximity …

The impact of Playback Theatre on the mental health of older adults

This research was conducted by Shoshi Keisari and three others at the University of Haifa, Israel

Summary

This paper describes the mental health impacts generated by a programme of Playback Theatre sessions for visitors to adult day centres in Israel. ‘Playback Theatre is a form of improvisational theatre in which a …

Using theatre to engage people in neuroscience and criminal justice

This research was conducted by Robert Blakey at the University of Oxford

Summary

This paper looked at whether people’s attitude to youth justice can be changed by watching a play about neuroscience. After watching the play, people recommended a slightly higher age of criminal responsibility than is currently the case …

Taking a work online may increase audiences but not diversify them

This research was conducted by Pablo De la Vega, Sara Suarez‐Fernández, David Boto‐García and Juan Prieto‐Rodríguez at Complutense University of Madrid and the University of Oviedo, Spain

Summary

This paper examined the difference between people who attended performing arts events in person and …

The different audience responses to Shakespeare staged in a women’s prison

This research was conducted by Matthew Reason at York St John University

Summary

This paper analysed the responses of women prisoners to a staging of The Tempest. The author identified ‘moments of identification, where the women found direct resonance and self- recognition’ with the characters and experiences in the play. The …

The wellbeing benefits of theatre attendance later in life

This research was conducted by Suzanne Meeks, Russell J. Vandenbroucke and S. Kelly Shryock at the University of Louisville, USA

Summary

This paper looked at the impact of theatre attendance on the wellbeing of a group of Americans aged over 60. The researchers found that attending live theatre ‘may contribute significantly …

By | 9 February 2021 |

The persuasiveness of theatre reviews and adverts in old and new media

This research was conducted by Russell Thomas Warne and Malisa M. Drake-Brooks at Utah Valley University, USA

Summary

When reading a review of a play, would you trust a blog post more than a newspaper article? How effective are advertisements and how do they influence how much you are willing to …

By | 11 September 2018 |

The potential dangers of corporate sponsorship

This research was conducted by Yuliya Shymko and Thomas Roulet at the University of Gent, Belgium and King’s College London, UK

Summary

There has been a great deal of discussion in the cultural sector about the types of relationships that exist (and should exist) between cultural institutions and corporate donors …

By | 20 February 2017 |