This section looks at how people engaging in arts and culture tend to behave as consumers: how they make decisions about ticket purchases, how they may be encouraged to spend more, how they interact with one another, and how they use cultural spaces.
The summaries in this category are:
This research was conducted by Noémi Berlin, Anna Bernard and Guillaume Fürst at the University of Edinburgh, UK; the University of Paris I (Panthéon Sorbonne), France and the University of Geneva, Switzerland
This paper looked at the role of price and marketing on the popularity of songs in the commercial …
This research was conducted by Joshua Edelman and Maja Šorli at the University of London, UK and the University of Ljubljana, Slovenia
Findings from a study conducted in 2014 indicate that subsidised performances were considered more challenging than commercial performances. Amateur performances were rated of lower quality but participants praised …
This research was conducted by Jordi Lopez-Sintas and three others at the Universitat Autònoma de Barcelona and Universitat de Girona, Spain.
This paper sought to understand the ways that people access and acquire music, how their tastes are shaped and how they subsequently share music. The research was particularly …
This research was conducted by Mike Savage and Modesto Gayo at the University of York, UK and Universidad Diego Portales, Santiago, Chile.
This paper explored the musical preferences of adults in Britain, it analysed data from a substantial survey that asked people about what kinds of music they like and …
This research was conducted by Volker Kirchberg at the University of Lüneburg, Germany.
This paper used data from a survey of German adults who were asked about what motivated them to attend (or not attend) museums. The survey, carried out in 1995, randomly selected a representative sample of 1,080 …
This research was conducted by Jonathan Corning and Armando Levy at the Federal Reserve Bank of Kansas City, USA.
This study took box office data from three venues used by a theatre company based in southern California, the Pacific Conservatory of the Performing Arts (PCPA), to analyse the preferences …
This research was conducted by Laurie Hanquinet at the University of York
Socio-economic variables (class, education and income etc.) are often seen as the key determinants of attendance at art museums. This article goes beyond this simplistic approach by exploring the ‘cultural profiles’ of museum visitors (a set of cultural …
This research was conducted by José M. Grisolía, and Kenneth G. Willis at Universidad de Las Palmas de Gran Canaria, Spain and Newcastle University, UK
This paper presents a market segmentation of theatregoers at Northern Stage, a theatre in Newcastle-Upon-Tyne in northeast England. By analysing the results of a survey …
This research was conducted by Judith A. Chevalier and Dina Mayzlin at Yale University, USA
This paper looked into the effect of online customer reviews on the sales of books at Amazon and Barnes & Noble. They found that most of the reviews on both sites tended to be positive, …
This research was conducted by Kristien Werck and Bruno Heyndels at Vrije Universiteit Brussel, Belgium
This paper tries to explain what motivated people to attend the theatre in the Dutch-speaking part of Belgium. A sense of artistic growth and development in recent decades has been accompanied by steadily declining audience …